Blackpool Pleasure Beach names new ride Icon

Icon at Blackpool Pleasure Beach (artist's impression)

Blackpool Pleasure Beach has revealed the name of its forthcoming double-launching rollercoaster, Icon.

With the tagline ‘dare to ride’, the Mack Rides rolercoaster is scheduled to open in Spring 2018.

The promotional material released today suggests an oriental combat-type theme, with the ride’s logo depicting a dagger and Japanese lettering.

Speaking on the name unveil, Blackpool Pleasure Beach Managing Director Amanda Thompson said: “Icon is going to be one of the most talked about, iconic rollercoasters of the future.

“The name speaks for itself as it will be one of the most iconic rides on the planet.

“This is Blackpool Pleasure Beach’s biggest investment to date and will have a real impact on the town and region as a whole.”

The 2.5-minute ride will feature lap bar-type restraints, which have proven considerably popular where installed on other inverting rollercoasters internationally.