Alton Towers was the most ‘checked-in’ UK destination by users of Facebook in 2012.
The social networking website offers its users the option to ‘check-in’ on mobile devices, which displays their location to their friends.
Thorpe Park was the second most popular check-in site, beating destinations such as Hyde Park and the O2 entertainment complex.
Alton Towers installed complimentary guest wi-fi throughout the resort earlier this year, although the service has suffered some reliability issues.
Last year on its first day of opening, it offered free entry to those checking-in on Facebook using a mobile device.